Friday, October 8, 2010
Volvo Cars wins "best use of Facebook" at inaugural DigiAwards - Volvo sets new social media benchmark for creativity, video content and fan engagement
Volvo Cars wins "best use of Facebook" at inaugural DigiAwards - Volvo sets new social media benchmark for creativity, video content and fan engagement: "CorpComms, a leading UK marketing magazine, has awarded Volvo Car Corporation the 2010 Digi Award for 'Best use of Facebook'. The category recognises best practice in Facebook communications and was in recognition for the brand's Geneva Motor Show and the Crash Test Centre 10th anniversary campaigns celebrated earlier this year.'This prestigious award is very encouraging for Volvo Cars' PR team and our partner, OgilvyPR. We aim to exceed the expectations at every event and this award is a great confirmation that we are on the right track', said Peter Ganjbar, Volvo Cars Manager Broadcast & Social Media Relations."
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